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Privacy policy

Last Updated: March 3, 2025

This Privacy Policy describes how Minnesota Trapline Products ("we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from mntrapline.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services").

By using our Services, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please refrain from using the Services.


Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, operational requirements, or legal obligations. Updates will be posted on this page with a revised "Last Updated" date.


How We Collect and Use Your Information

Information We Collect Directly from You

We collect personal information that you voluntarily provide, such as:

  • Contact Details: Name, address, phone number, email.

  • Order Information: Billing and shipping details, payment confirmation.

  • Account Information: Username, password, security questions.

  • Customer Support: Communications you send to us.

Some features of the Services may require you to provide this information. Choosing not to may limit your ability to use certain features.

Information We Collect Automatically

When you visit our Site, we collect certain data automatically (Usage Data) using cookies and tracking technologies. This may include:

  • Device and Browser Information: IP address, browser type, device type.

  • Site Usage Data: Pages visited, time spent, interactions.

We use this information to improve user experience, analyze trends, and prevent fraud.

Hotjar Tracking and Analytics

We use Hotjar, a third-party analytics service, to better understand user behavior on our Site. Hotjar collects and processes:

  • Heatmaps, session recordings, and behavioral insights.

  • Device and browser data, IP address (processed in de-identified form), screen size, language preferences.

Opting Out: You can opt out of Hotjar tracking at any time by visiting Hotjar’s opt-out page or managing your browser settings.


Cookies and Tracking Technologies

We use cookies, web beacons, and tracking pixels to enhance your experience, including for analytics and advertising purposes.

Your Cookie Choices

  • Most browsers allow you to block or delete cookies via settings.

  • You can manage preferences or withdraw consent through our cookie banner.

  • We recognize Global Privacy Control (GPC) signals for opting out of data sharing.

For more details on cookies used by Shopify, see Shopify’s Cookie Policy.


How We Share Personal Information

We may disclose your personal information under the following circumstances:

  • With Service Providers: Payment processors, shipping partners, IT and analytics providers (e.g., Hotjar, Shopify).

  • For Marketing and Advertising: Business and marketing partners may use your information for targeted advertising.

  • For Legal Compliance: To comply with laws, prevent fraud, and protect our rights.

  • In Business Transactions: If we merge, sell, or transfer assets.

We do not sell or share sensitive personal information without your consent.


Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access and Correction: Request to view or correct your data.

  • Deletion: Request removal of personal data, subject to legal retention periods.

  • Opt-Out of Tracking and Marketing: Use the cookie banner, Hotjar opt-out, or GPC settings.

To exercise these rights, email us at orders@mntrapline.com.


Data Security and Retention

We implement security measures to protect your data. However, no system is 100% secure. We retain information as long as necessary for our operations and legal obligations.


Children’s Privacy

Our Services are not intended for children under 16. We do not knowingly collect data from minors.


Contact Us

For questions or concerns about this Privacy Policy, contact us at:

Minnesota Trapline Products
13480 Kingsview Road Southeast
Alexandria, MN, 56308, US
Email: orders@mntrapline.com


By continuing to use our Services, you acknowledge that you have read and understood this Privacy Policy.